The E-Commerce Growth Engine: Why You Need Social Media and a Website

In today’s digital landscape, having a great product is only half the battle. To scale an e-commerce business, your customers must be able to see your brand, connect with it, and trust it. This requires a two-pronged approach: generating attention through powerhouses like Facebook, Instagram, and TikTok, and converting that attention into revenue via a professional website. Here is the practical breakdown of why this ecosystem is non-negotiable.